ARTEK CREATIVE, INC.

ARTEK CREATIVE, INC.

ARTEK CREATIVE, INC.

ARTEK CREATIVE, INC.

Creative Agency | Brand Systems | Multi-Channel Campaigns

Creative Agency | Brand Systems | Multi-Channel Campaigns

PROBLEM

Artek needed a modernized brand identity and cohesive visual system to better reflect its positioning as a high-end creative agency and attract larger enterprise clients. Existing assets lacked consistency across digital, print, and campaign environments.

ROLE

Lead Brand & Campaign Designer


  • Led execution of the agency rebrand and designed multi-channel campaigns across digital, social, print, and experiential touchpoints.

EXECUTION
  • Designed and implemented a full agency rebrand including logo refinements, typography systems, color architecture, messaging hierarchy, and visual identity guidelines.


  • Developed modular brand systems used across website, social, print collateral, sales materials, and client presentations.


  • Designed campaign assets for clients including MLB, ESPN, UFC, Adidas, and other national brands.


  • Created motion-forward digital content optimized for social engagement and ecommerce.


  • Produced landing pages, marketing materials, pitch decks, and branded environments.


  • Leveraged heatmap and behavioral insights to refine layouts and improve on-site engagement.


  • Maintained brand consistency while adapting visuals across diverse industries and client needs.

RESULTS
  • Elevated agency positioning to align with enterprise-level clients and larger brand partnerships.


  • Improved website engagement through layout optimization informed by heatmap analysis.


  • Established scalable brand systems that supported multi-channel growth and campaign expansion.


  • Strengthened agency credibility through cohesive visual storytelling across digital and print.

BEYOND THE REBRAND

Alongside leading Artek’s full-scale rebrand, I drove the agency’s ongoing creative as a full-time Creative Director; overseeing strategy, execution, design across campaigns, partnerships, and client relationships.

From weekly deliverables to high-profile brand campaigns, I consistently led projects end-to-end, earning trust to guide both the agency’s identity and the creative direction for its global clients.

Let'S WORK

Let'S WORK

TOGETHER

TOGETHER

CONTACT NOW

BASED OUT OF NYC: OPEN TO IN-OFFICE + HYBRID ROLES.

BASED OUT OF NEW YORK CITY, OPEN TO IN-OFFICE + HYBRID ROLES.

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