LOCAL/
06:18:31
06:18:31
DAILYPAY, INC.
DAILYPAY, INC.
DAILYPAY, INC.
DAILYPAY, INC.
FINTECH | Enterprise Marketing | B2B2C
FINTECH | Enterprise Marketing | B2B2C
PROBLEM
DailyPay needed high-performing marketing creative to support enterprise acquisition and employer partnerships across national brands. Existing outreach channels were underperforming and required stronger visual systems and performance-driven iteration.
ROLE
Senior Growth Designer
Owned design across enterprise marketing, paid media, sales enablement, and performance creative while collaborating closely with product and growth teams.
EXECUTION
Developed multi-channel marketing assets including sales decks, landing pages, email campaigns, social ads, print collateral, and motion-based product walkthroughs.
Designed co-branded enterprise campaigns for partners including McDonald’s, Target, Visa, Kroger, and Dick’s Sporting Goods.
Redesigned underperforming outreach creative and established structured A/B testing processes to improve conversion.
Maintained cohesive brand application across digital, print, paid, and event environments.
Supported enterprise sales through high-impact visual storytelling tailored to C-suite and HR decision-makers.
RESULTS
Reduced CPA from $1,000+ to under $28 through creative overhaul and iterative testing.
Improved paid media performance by 150%+ through structured experimentation.
Contributed to 25%+ quarterly revenue growth through global campaign design.
Strengthened brand consistency across enterprise marketing touchpoints.
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