LOCAL/
06:18:31
06:18:31
LOCAL/
06:18:31
WHY MEDITATE
WHY MEDITATE
WHY MEDITATE
WHY MEDITATE
PROBLEM
Meditation apps often feel overwhelming, overly complex, or intimidating for beginners. The goal was to create a visually simple, approachable breathwork experience that reduced friction and made meditation accessible in under one minute.
ROLE
Founder & Lead Designer
Owned brand identity, mobile UI/UX, motion design, website design, marketing assets, and product visuals from concept through launch.
EXECUTION
Designed a cohesive brand system including logo, typography, color palette, and visual language.
Built the full mobile app interface in a clean, intuitive system focused on clarity and calm.
Created motion-based breathwork animations to guide users visually.
Designed marketing site, app store assets, email campaigns, paid creatives, and merchandise.
Established a scalable design system across product and marketing touchpoints.
RESULTS
Successfully launched on the Apple App Store.
Collected hundreds of early signups and validated demand prior to launch.
Built a complete, cohesive product ecosystem as a solo designer from brand through performance creative.
Let'S WORK
Let'S WORK
TOGETHER
TOGETHER
CONTACT NOW